Whether you’ve danced to his music at one of his performances or played his songs at a family pachanga, chances are that most Tejano music fans have many memories tied to the noted discography of the legendary Little Joe y La Familia.
At 74, Little Joe Hernandez has been entertaining audiences for decades and blazed a trail for Tex-Mex music in the process, earning him the nickname “King of the Brown Sound.”
Hernandez, who has done everything from squash musical and cultural barriers to energize the Chicano movement, will soon be the subject of a 2015 documentary.
Check out my latest Cultura en Austin column for more details.
Recently, I attended an event where the filmmakers were raising funds to finish the documentary. Some of Hernandez’ wardrobe was on display, including famous outfits he’s worn on stage and on album covers. Anyone remember him wearing a zarape-inspired suit jacket?
Austinites, in particular, have fond memories of Little Joe y La Familia concerts. This summer many fans reached out to me when I wrote the behind-the-scenes story behind his album cover for “Las Viejas de Little Joe and the Latinaires” by La Familia. For the album cover, Little Joe gathered Central Texas women to pose during one of the popular Saturday night dances at the old City Coliseum in the early 1970s.
Hernandez continues to perform around the country. Stay tuned as more updates are available about a release date for the documentary next year.